MSPA EA - FORUM IV
5 & 6 November 2025

Our journey continues...

We can confirm the dates of the next Executive Forum for Business Leaders in the Mystery Shopping Industry in Europe and Africa.

The agenda is yours of course but we sense a consensus to cover the below in more depth – so join the dialogue and play a part in our connected future. 


Our agenda continues to evolve and the top 4 subjects to discuss from our notes are:-

  1. MSPA INSIGHTS

  2. ROI EVIDENCE

  3. AI BEST PRACTICE

  4. PARTNER COLLABORATION BEST PRACTICE

  5. MARKET SIZE AND KEY RATIOS 

  6. OTHER AGENDA ITEMS suggested and to be agreed.


Who can attend the Forum: CEO's, MD's or owners of a member company striving to continue to deliver excellence in every quarter you will be familiar with the challenges and opportunities we now face. We invite a maximum of 15 leaders to apply to join us and Connect, Learn and Share in November. We will focus on the above key Subjects, discussing solutions, concrete sharing with and learning from each other. 

To join the programme, we ask a fee of 975 Euros, reduced to 875 Euros for all those that confirm by 1st April 2025. This will include a day and a half of interaction, pre-evaluation and follow-up. Refreshments, lunches on both days and dinner on Wednesday evening are included within the fee.

To plan the event effectively we need early commitment so please register your interest directly with us as soon as possible.  We will try to limit to 15 spaces again to keep the discussions focussed.

Destination & Venue
We are looking for slightly warmer or more interesting locations that are equally accessible, so raise your hand early to book a slot so we can start the search in earnest. Destination and venue to be announced shortly! 

 

How many people do you like to register?

Please select below the number of people you like to apply to attend the Forum, a maximum of 2 people per company where space allows. (You will be able to provide all details individually - contact information and attendance.)

Group Members



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Application details - MSPA Forum V - 5/6 November 2025

 

MSPA Forum - 5 & 6 November 2025 - Registration - registrations price is 975 Euros per attendee and 875 Euros when registered before April 1st, 2025!

Feel free to use the discount code EARLYBIRD to receive Euro 100 discount until April 1st, 2025.

 

Please tick the below box to include your registration - a second box will appear where you can include the discount code. Please click on the code to confirm the discount and you will see the amount is updated.

AMOUNT
975.00
TOTAL


The Forum registration fee is per person and includes: 

  • 1,5 day of interactive sessions
  • Refreshment breaks and lunch on Wednesday and Thursday.
  • Informal networking Dinner on Wednesday evening. 

Transportation and accommodation are not covered and we recommend delegates book flexible transportation tickets and accommodation.


Summary

MSPA Europe/Africa Bookings & Cancellation policy:

  • The MSPA Forum application fee includes all scheduled sessions, materials, coffee/refreshments breaks and lunch on Wednesday and Thursday, as well an Informal Dinner on Wednesday evening.
  • The educational registration fee is per person, excluding VAT and hotel & travel costs (such as accommodation). Dutch VAT will be applied to all customers located in The Netherlands. The reversed charged principle will be applied for European customers that provide us with a valid VAT number. All customers outside of the European Union are exempt from VAT.
  •  An invoice, including an online payment possibility to pay by credit card, will be sent to you by email after receipt of your registration and when the MSPA Forum is officially confirmed by MSPA Europe/Africa - a minimum of 12 delegates is required. The invoice needs to be settled within 2 weeks after receiving the invoice and can be paid online or by bank transfer.
  • Cancellation is only possible in writing and send to info@mspa-ea.org. If cancelling latest June 1st, 2025 no costs are charged; as of June 2nd to September 1st, 2025 a Euro 350 will be charged per cancellation for administrative purposes. If cancelling on or later than September 2nd, 2025 the full registration fee will be charged. 
  • In cases of force majeure (for example war, public unrest, close to civil war, strikes, epidemic, natural disasters) MSPA holds the right to cancel the Forum in full or reschedule to another date. MSPA will do there utmost to refund the registration fee in full or partly to the delegates, reduced with the cancellation costs received by third parties. Damages and costs third parties, resulting from the action of force majeure circumstances will not be compensated to delegates (like flight tickets, hotel costs, etc).
  • When the Forum is confirmed all delegates receive an official confirmation. MSPA Europe/Africa hold the right to cancel the Forum if the minimum number of delegates is not reached - 12 persons - latest second week of September, 2025.
  • Please do not reserve an hotel room before MSPA confirms the Forum to you to prevent any cancellation difficulties, however most hotels do offer very flexible cancellation criteria's at this time.


MSPA Forum - 5 & 6 November 2025

 

Thank you for your registration for the MSPA Forum IV which will be held on 5 & 6 November 2025 (venue will be announced in the next weeks).

Payment
Payment of your registration fee will be by invoice or credit card. An invoice, including an online payment option to pay by credit card, will be sent to you by email after receipt of your registration form and when the Forum IV is officially confirmed by MSPA Europe/Africa. 

Be advised that hotel accommodation and travel expenses are NOT included in your registration fee. 

Location
The venue and destination of the Forum V will be announced as soon as the event is confirmed, We are looking for slightly warmer or more interesting locations that are equally accessible.

I am looking forward to meeting you at the next Forum and continue our conversations, if there are any questions feel free to contact me.

Best regards,
Nikky Alkemade



MSPA Europe/Africa
Nikky Alkemade
The Hague, The Netherlands

Email: mspa-europe@datalinx.nl / nikky@mspa-ea.org

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